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  • PMX Consulting
  • Building Global Businesses Since 1967

Pakistan's Export Specialists — Strategy, Training, Books and Market Development

Helping Pakistani manufacturers and SMEs enter and grow in international markets — built on 40+ years of direct export experience and exporting to 70+ countries.
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Buy online courses from PKR 9,500

Imtiaz Rastgar

Former CBI Netherlands Senior Trainer Former Head, EDB · Author of 3 books

  • 3 Books Published
  • 37 Articles

Imtiaz Rastgar

  • Former CBI Netherlands Senior Trainer
  • Former Head, EDB
  • Rastgar Engineering — 70+ countries
Full Profile ->

Four ways PMX supports your export journey

From the first book you read to your first foreign order — PMX covers every stage of taking a Pakistani business global.
  • Export Consultancy : Direct advisory with Imtiaz Rastgar
Strategy, market entry, compliance and buyer development — tailored to your specific business and your target market. For manufacturers ready to move from local to global.

What we cover

  • Export readiness audit and market selection
  • Distribution strategy and international partner identification
  • Export compliance, logistics planning and trade fair support
  • 60-minute private strategy audit — PKR 45,000
  • 30-minute topic session — PKR 12,000
Book a consultation

Export Marketing Plan (EMP)

A structured plan covering every element needed to enter an international market — business plan, brand, website, CRM, customer database, and social media.
  • Export Marketing Plan (EMP) The complete go-to-market package

Six deliverables in one EMP

Export Business Plan

7-section plan ready for buyers and financiers

Brand Book

Export-ready visual identity and brand guidelines

Website

International buyer-ready, Responsive SEO-Optimised

CRM Setup

ZOHO / HubSpot for your export pipeline

Customer Database

Verified foreign buyer database for your sector

Social Media

LinkedIn and digital presence for export

Export Mastery Program

Pakistan’s only CBI-certified online export training — 14 sessions by Imtiaz Rastgar covering strategy, pricing, LCs, negotiations, logistics and global branding.
  • 14 online sessions · Buy now · Watch instantly

All 4 modules available now

  • Module I
    Strategy & Market Entry 3 sessions · Export strategy, product-market fit, business plan
  • Module II
    Sales, Negotiation & Finance 4 sessions · Pricing, LCs, negotiations, prospect database
  • Module III
    Logistics & Operations 4 sessions · Supply chain, compliance, capacity, trade fairs
  • Module IV
    Marketing, Digital & Branding 3 sessions · CRM, digital presence, global branding
Single session

Rs. 9,500

Any 3 topics

Rs. 24,999 Save Rs. 3,501

Full program — all 14

Rs. 1,04,999 Save 28,000+

Corporate (5 seats)

Rs. 50,000

Books by Imtiaz Rastgar

Three books that give Pakistani SME owner-managers the global mindset and practical frameworks to compete internationally — written from 40+ years of real export experience.
  • The thinking behind the training

Available on Amazon · Daraz · PMX

Editions 1 & 2

Stand Up & Be Counted with Global Mindset

A step-by-step motivation workbook for SME owner-managers entering global markets.

Global Mindset

Roadmap

How German SMEs Do It

The secrets of Germany’s Mittelstand — and a roadmap for Pakistani manufacturers to achieve premium global positioning.

SME Growth Strategy

Practical Guide

The Director's Book of Compressed Air

A practical guide for optimising compressed air systems in manufacturing.

Industrial Operations

Why start with a book?

The books build the global mindset before the consultancy or the training begins. Many Pakistani manufacturers who become PMX clients say they read the books first. The books are also widely recommended to teams, boards, and association members as preparation for export readiness programmes.
Order on Daraz
Order on Amazon

How the four pillars work together

A Pakistani manufacturer at any stage of their export journey has a clear path through PMX.

Read the books

Build the global mindset. Understand the frameworks before spending on consultancy.

STARTING POINT

Take the online sessions

Buy the specific sessions you need — pricing, LCs, logistics, branding. Apply immediately.

FROM PKR 9,500

Build your EMP

Commission a full Export Marketing Plan — business plan, brand, website, CRM, database, social media.

CONTACT FOR QUOTE

Book Imtiaz directly

Private strategy session, ongoing retained advisory, or corporate team training.

PKR 12,000 – 45,000

Explore each pillar in detail

Business
Consultancy

Book time with our lead consultant Mr. Imtiaz Rastgar here.
Book a consultation

Export
Marketing

Export related queries and information of export services.
Book a consultation

Digital
Marketing

Get information about digital marketing services by us.
Book a consultation

Export
Training

Strategies for recession proofing your manufacturing business.
Book a consultation

Empowering your Business for Global Success

Potohar Marketing established in 1967, started as B2B Marketing startup at first. After achieving success in Pakistan, we stepped onto global stage. Along the way, we learned the perfect recipe of export process that helped us to start export to 60+ countries and it can help any company that is searching for success in global market.
  • Business Consultancy
  • Export Marketing
  • Digital Marketing
  • Global Mindset
  • Entrepenuership
  • Export Training
Get To Know Us

Building Global BUSINESS

Business consultancy

Book time with our lead consultant Mr. Imtiaz Rastgar here.
Know More

Export
Marketing

Export related queries and information of export services.
Know More

Digital
Marketing

Get information about digital marketing services by us.
Know More

Export
Training

Strategies for recession proofing your manufacturing business.
Know More
PMX Consulting

Business

Consultancy

Book time with our lead consultant Mr. Imtiaz Rastgar here.
Know More!
PMX Consulting

Export

Marketing

Export related queries and information of export services.

Know More!
pmx marketing logo

Digital

Marketing

Get information about digital marketing services by us.

Know More!
PMX Consulting

Export

Training

Strategies for recession proofing your manufacturing business.
Know More!

Benefits of Going Global

Why Export ?

Revenue Growth

Enter new international markets and increase your sales with proven export strategies that drive steady business growth.

Business Diversification

Reduce risk by expanding into global markets and building multiple income streams beyond local boundaries.

Economics Opprtunities

Discover profitable opportunities worldwide and grow your business beyond local market limitations.

Innovation & Learning

Gain global market insights, modern practices, and fresh ideas to stay competitive and grow smarter.